Press release
25 February 2021
You might suffer from it yourself, or definitely know someone who is getting anxious from all the stress related to Corona these days. It’s dubbed Coronasomnia and doctors are diagnosing more people than you realise with this symptom.
“If you’re having insomnia, you’re in good company – much of the world is, too” said Dr Steven Altchuler from the Mayo Clinic in an interview with BBC.
In a new video from Visit Greenland, the national tourist board has created a remedy with “feels of Greenland” that will help you relax and forget about the stress of corona for a while. Visit Greenland invites you to join the ASMR world for 40 minutes and explore 11 cultural objects including the Greenlandic national costume, the Greenlandic drum, and the kayak through touching, whispering and drumming.

ASMR stands for autonomous sensory meridian response, and for those who know anything about it, realise that it’s gently taken over the Youtube world by storm. It’s a mix of stimulus sounds that help you to relax and feel tingles.
“At Visit Greenland, some of us swear by ASMR when we go to sleep. We have been watching the tapping, visual sensory videos the past two years just before bed as part of our evening ritual. We, therefore, thought it would be a great idea to create an ASMR video from Greenland – a country known for its purity, silence and its ability to renew the body and soul,” Insuk Kim, web editor at Visit Greenland and loyal ASMR fan, explains.
The video focuses on cultural objects and is the first in a series of ASMR videos Visit Greenland will release in the upcoming months.